To help party brand, Democrats prepare "Organizing Summer"

[BumRushDaShow]

Source: CBS News

Updated on: June 30, 2025 / 2:23 PM EDT


An alliance of leading national Democratic groups is preparing a new effort this summer focused on driving voter engagement as the party tries to regain support following its defeats in 2024. The plans, first obtained by CBS News, fall under the label of what these groups have dubbed "Organizing Summer."

While this year has relatively few major statewide elections, such as gubernatorial races in New Jersey and Virginia, the 2026 midterms will be a crucial test for a party that is trying to respond to the lessons learned from Republicans' wins in last year's campaigns, including the presidential race. The groups behind the summer organizing effort include the Democratic National Committee, the Democrats' coalition of state parties as well as the campaign arms for House, Senate and gubernatorial contests.

The DNC alone intends to initially invest a six-figure dollar amount in the wide-ranging effort, with plans to scale to seven figures as the summer goes on. "For too long, the DNC has been a D.C. institution, and we're trying to get the DNC out of DC and into the states through this program," a Democratic strategist familiar with the plans said.

The summer program is focused on voter engagement and registration, particularly with voters who wouldn't otherwise hear Democrats' messaging. The DNC has signed up 16,000 volunteers, twice as many as it typically has in an off-election year, according to a Democratic strategist familiar with the plans. As part of the summer effort, Democrats will urge volunteers to connect with voters in less politically dominated parts of life, with the outline of the plan pointing to community groups, book clubs and social media platforms as examples.

Read more: https://www.cbsnews.com/news/organizing-summer-democrats/

[BaronChocula]

1. Sounds good

I hope they come up with some plans for psyops and winning hearts and minds.

I hope they have a plan to remind everyone that the majority of Americans support Democratic priorities, but those priorities don't get realized when you stupidly vote republican.

I hope they remind single-issue voters that there's way more at stake in their lives than their single issue.

I just hope a lot of things, but any effective strategy would be a plus.

[mdbl]

2. It's a dilemma.

How do you woo an idiocracy without getting down the mud of the sty?

[BaronChocula]

4. It's a tall order for sure

but as I recall Jimmy Baldwin ending a talk by quoting Lao Tzu, he said the longest journey begins with a single step.

Maybe we'll get an assist from some of those whose faces have been leopard-eaten. Not all of them, but having your farm go bankrupt or losing your government job can sober up the least of idiots.

[mdbl]

5. I hope you're right but can't help feeling it's just wishful thinking

They are too brainwashed.

[BaronChocula]

7. Here's the way I see it

Not everyone who voted for Jaba the Putz is in the cult. Many of them are:
-slightly swayed by race/gender bias
-completely disengaged and not informed
-convinced by the backward non-wisdom that republicans are better at handling the economy

They're part of the gettable bloc for either side.

Our drama-loving media loves to falsely claim that there are no more independent voters, but every election eve they do reports on undecided voters which is only ONE indicator that there are still independent (gettable) voters. Those so-called independents favored Jaba in 2024 and now they are quickly regretting it.

I don't put a lot of faith in their opinions, but they will be the key to taking back the House in '26. The cult, not so much at all.

[Bread and Circuses]

3. Whatever. 9 years to late

[VegasVet]

8. *too late

[Zenlitened]

6. It's the right idea, definitely.

Hope they’ll reach out to people who have a way with words. Because “Organizing Summer” seems a bit… exactly like what the current moribund brand would come up with.