Pike Place Market Pedestrianization Pilot Boosts Sales and Visits
Limiting car access to Pike Place to better welcome foot traffic has been a boon to Pike Place Market visitation and sales, according to newly released data. Commercial tenant sales rose 6.5% in 2025 compared to 2024, after the implementation of a "test and learn" pilot vehicle access strategy at Pike Place Market early last spring.
Sales at retail stores within the Market rose 9.2%, with restaurants seeing a 10.2% boost between May and September, the busiest season at Seattle's most popular public market. The number of visitors who live within 30 miles of the Market increased by 5.6% from one year to the next, a figure that translates to an additional 127,000 Puget Sound residents dropping by Pike Place at some point in 2025.
These new numbers, presented to the Pike Place Public Development Authority (PDA) Executive Committee last week, strongly bolster the case for considering permanent pedestrianization infrastructure at the Market. Under the pilot, vehicle access to Pike Place is restricted from 10am to 4pm everyday, with exceptions provided for drivers making deliveries, those needing ADA access, and emergency vehicles, with all drivers able to access the street earlier in the morning and in the evening.
Initially set to last a year, the pilot has been extended at least through Labor Day of 2026, as PDA leaders – tasked with managing day-to-day operations at the Market – work with city officials and other stakeholders to determine what the Market's new normal will be.
https://www.theurbanist.org/pike-place-market-pedestrianization-pilot-boosts-sales-and-visits/