I guess it depends on how you look at it . . .
0https://www.thetrace.org/2016/05/nra-election-spending-daily-news/
The article suggests that the NRA spending is becoming more targeted and therefore more effective. I disagree.
In 2010 they spent $6.7 million to elect 50 legislators. That's $134,000 for each win. In 2012 the number jumped to $383 million for each win. Two years later in 2014 the cost per win jumped to $969,600 per win.
Seems gun friendly legislators are getting more expensive. From 2010 to 2012 the cost rose 300% and from 2012 to 2014 it rose by 200%. A 700% increase over 6 years is not sustainable.
At this rate by 2022 they'll have to spend the entire campaign donation budget to get just one more Representative. The gun lobby has deep pockets, but they're not bottomless.
So much for the all powerful NRA.
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