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Ocelot II

(127,055 posts)
5. It happens every year - Here's an interesting article about why it happens
Wed Jul 30, 2025, 09:59 AM
Jul 30

and there's much more to the psychology, the way memory works and distraction occurs, than one might expect. The article was published 16 years ago but nothing has changed. https://archive.is/S7biN

A device was invented to prevent this from happening, but it was never produced.

In 2000, Chris Edwards, Terry Mack and Edward Modlin began to work on just such a product after one of their colleagues, Kevin Shelton, accidentally left his 9-month-old son to die in the parking lot of NASA Langley Research Center in Hampton, Va. The inventors patented a device with weight sensors and a keychain alarm. Based on aerospace technology, it was easy to use; it was relatively cheap, and it worked.

Janette Fennell had high hopes for this product: The dramatic narrative behind it, she felt, and the fact that it came from NASA, created a likelihood of widespread publicity and public acceptance.

That was five years ago. The device still isn’t on the shelves. The inventors could not find a commercial partner willing to manufacture it. One big problem was liability. If you made it, you could face enormous lawsuits if it malfunctioned and a child died. But another big problem was psychological: Marketing studies suggested it wouldn’t sell well.

The problem is this simple: People think this could never happen to them.

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