Kraft Heinz cut expenses too deeply under private equity management, its new CEO says [View all]
Source: Business Insider
Feb 24, 2026, 4:29 AM ET
Kraft Heinz, the company known for hot dogs, ketchup, and mac and cheese, has gone hungry for too long, according to its new CEO. The company, created in 2015 through a high-profile merger by private-equity firm 3G Capital, made deep cost cuts a focus of its strategy for managing big food brands like Oscar Mayer and Jell-O.
Steve Cahillane, who became Kraft Heinz's CEO last month, says the cost-cutting went too far.
Speaking on Thursday at the Consumer Analyst Group of New York conference in Orlando, Cahillane said that the cuts hurt Kraft Heinz's financial results. The company's shares are down roughly 74% from their 2017 high, and it expects organic net sales to decline between 1.5% and 3.5% this year.
"If you don't have the people and the capabilities, it's really difficult to deliver," he said. "We've been operating too lean, and we acknowledge that, and we're going to fix it."
Read more: https://www.businessinsider.com/kraft-heinz-cut-expenses-too-deeply-private-equity-owner-ceo-2026-2
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"If you don't have the people and the capabilities, it's really difficult to deliver,"
Um duh.
The whole end goal of "private equity" is to suck the life out of the companies they buy, discard what is left, and move on.
These people were so steeped in their "buzz-word world" that they really believe their hype. They are about to repeat the same mistake again assuming "AI" is going to solve all their woes.
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