recently. There is a woman who does a commercial for Shopify (I think) and it is constantly all about how she "leveled up" with her business this and on and on...That is where I have heard the term most recently (and constantly), but I know it is in use for other ads too--as well as among the talking heads in round-table discussions about anything but gaming.
Other than that, the constant use of "me and him/her/group etc." went somewhere or did something. Even those who should (seemingly) know better. Ditto the use of "ain't" when I know they know better and that is increasingly being used in ads. I don't mean when they are intentionally trying to make a point, but just use it.
I will add the mandatory qualifier that I have been known to make my share of grammatical errors as well as spelling mistakes (or typos). But, I don't make the most obvious ones (or at least not more than once if pointed out). 
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